BFH Insider Trading Activity and SEC Form 4 Filings
Trump's trades in BFH
From his financial disclosures
$15K+
1 purchase
$15K+
1 sale
Sale
Mar 30, 2026
Reported 45d later
$15K - $50K
Purchase
Mar 4, 2026
Reported 71d later
$15K - $50K
Many orders in these accounts are placed by the account manager.
BFH insider trading summary
Over the past 12 months, insiders at Bread Financial Holdings, Inc. (BFH) reported 4 open-market purchases worth $186K by 2 insiders and 1 sale worth $875K by 1 insider on SEC Form 4. Net insider selling was $689K.
Latest BFH insider buys and sells
| Date | Insider | Role | Type | Value |
|---|---|---|---|---|
| Oct 28, 2026 | John J. Fawcett | Director | Buy | $74K (3,000 @ $24.69) |
| Oct 28, 2026 | John J. Fawcett | Director | Buy | $49K (2,000 @ $24.71) |
| Sep 14, 2026 | Dennis James McCarthy | EVP, Chief Revenue Officer | Buy | $2K (15.89 @ $108.14) |
| May 21, 2026 | John J. Fawcett | Director | Buy | $60K (698 @ $86.43) |
| Apr 24, 2026 | Roger H Ballou | Director | Sell | $875K (9,687 @ $90.32) |
| Jul 30, 2025 | John J. Fawcett | Director | Buy | $6K (100 @ $61.80) |
| Jul 30, 2025 | John J. Fawcett | Director | Buy | $57K (927 @ $61.79) |
| Oct 28, 2024 | John J. Fawcett | Director | Buy | $51K (1,000 @ $51.02) |
| Aug 12, 2024 | John J. Fawcett | Director | Buy | $100K (2,000 @ $49.82) |
| Jan 29, 2024 | Turtle Creek Asset Management Inc. | Insider | Sell | $139K (3,832 @ $36.20) |
Source: SEC Form 4 filings. Open-market purchases (code P) and sales (code S) only; option exercises, grants and gifts are excluded.