Matthew Farrell insider trades: e.l.f. Beauty (ELF) stock buys and sales
Trades on the price chart
Daily close, with an arrow on each day they bought or sold
Companies
Where Matthew reports to the SEC
Open-market buys and sales
49 trades reported on SEC Form 4, newest first
| Date | Stock | Type | Shares | Price | Value | Holding | Reported |
|---|---|---|---|---|---|---|---|
| Feb 20, 2026 | ELF | ↑ Buy | 5,000 | $92.96 | $465K | Direct | Feb 23, 2026 (3d) |
| Aug 14, 2025 | TSE | ↑ Buy | 100,000 | $2.40 | $240K | Direct | Aug 14, 2025 (0d) |
| Mar 3, 2025 | CHD | ↓ Sell | 0 | $111.21 | $4 | Direct | Mar 5, 2025 (2d) |
| Nov 7, 2024 | CHD | ↓ Sell | 34,177 | $104.30 | $3.6M | Direct | Nov 8, 2024 (1d) |
| Nov 6, 2024 | CHD | ↓ Sell | 300,000 | $103.84 | $31.2M | Direct | Nov 7, 2024 (1d) |
| Nov 5, 2024 | CHD | ↓ Sell | 100,000 | $104.00 | $10.4M | Direct | Nov 6, 2024 (1d) |
| Nov 4, 2024 | CHD | ↓ Sell | 165,823 | $103.03 | $17.1M | Direct | Nov 5, 2024 (1d) |
| Mar 11, 2024 | CHD | ↓ Sell | 275,000 | $103.83 | $28.6M | Direct | Mar 12, 2024 (1d) |
| Feb 6, 2024 | CHD | ↓ Sell | 275,000 | $100.28 | $27.6M | Direct | Feb 7, 2024 (1d) |
| Dec 14, 2023 | TSE | ↑ Buy | 50,000 | $7.21 | $361K | Direct | Dec 18, 2023 (4d) |
| Aug 30, 2023 | CHD | ↓ Sell | 132,881 | $96.00 | $12.8M | Direct | Aug 31, 2023 (1d) |
| Aug 14, 2023 | CHD | ↓ Sell | 27,181 | $96.03 | $2.6M | Direct | Aug 15, 2023 (1d) |
| Aug 10, 2023 | CHD | ↓ Sell | 1,280 | $97.07 | $124K | Direct | Aug 14, 2023 (4d) |
| Aug 3, 2023 | CHD | ↓ Sell | 4,591 | $97.07 | $446K | Direct | Aug 4, 2023 (1d) |
| Aug 2, 2023 | CHD | ↓ Sell | 7,006 | $97.15 | $681K | Direct | Aug 3, 2023 (1d) |
| May 1, 2023 | CHD | ↓ Sell | 138,081 | $97.02 | $13.4M | Direct | May 2, 2023 (1d) |
| Dec 8, 2021 | CHD | ↓ Sell | 89,640 | $94.07 | $8.4M | Direct | Dec 9, 2021 (1d) |
| Dec 6, 2021 | CHD | ↓ Sell | 100,000 | $94.02 | $9.4M | Direct | Dec 7, 2021 (1d) |
| Sep 15, 2021 | TSE | ↑ Buy | 5,000 | $48.53 | $243K | Direct | Sep 17, 2021 (2d) |
| Feb 25, 2021 | TSE | ↑ Buy | 5,000 | $65.51 | $328K | Direct | Feb 26, 2021 (1d) |
| Nov 10, 2020 | CHD | ↓ Sell | 25,000 | $86.13 | $2.2M | Direct | Nov 12, 2020 (2d) |
| Aug 10, 2020 | CHD | ↓ Sell | 25,000 | $94.60 | $2.4M | Direct | Aug 11, 2020 (1d) |
| Aug 5, 2020 | CHD | ↓ Sell | 179,580 | $95.85 | $17.2M | Direct | Aug 6, 2020 (1d) |
| Jun 10, 2020 | CHD | ↓ Sell | 26,725 | $76.00 | $2.0M | Direct | Jun 11, 2020 (1d) |
| Jun 3, 2020 | CHD | ↓ Sell | 24,275 | $76.02 | $1.8M | Direct | Jun 4, 2020 (1d) |
| Sep 16, 2019 | CHD | ↑ Buy | 7,000 | $71.32 | $499K | Direct | Sep 16, 2019 (0d) |
| Jun 28, 2018 | CHD | ↓ Sell | 17,027 | $52.22 | $889K | By Spouse | Jun 28, 2018 (0d) |
| Jun 22, 2018 | CHD | ↓ Sell | 8,513 | $50.82 | $433K | By Spouse | Jun 25, 2018 (3d) |
| Jun 21, 2018 | CHD | ↓ Sell | 19,864 | $50.66 | $1.0M | By Spouse | Jun 22, 2018 (1d) |
| Jun 15, 2018 | CHD | ↓ Sell | 19,278 | $50.13 | $966K | By Spouse | Jun 18, 2018 (3d) |
| Jun 8, 2018 | CHD | ↓ Sell | 19,278 | $48.02 | $926K | By Spouse | Jun 12, 2018 (4d) |
| Mar 9, 2018 | LDL | ↓ Sell | 50,169 | $49.17 | $2.5M | Direct | Mar 13, 2018 (4d) |
| Nov 6, 2017 | CHD | ↑ Buy | 5,000 | $43.83 | $219K | Direct | Nov 7, 2017 (1d) |
| Feb 27, 2017 | LDL | ↑ Buy | 2,000 | $51.90 | $104K | Direct | Feb 28, 2017 (1d) |
| Nov 7, 2016 | CHD | ↑ Buy | 5,000 | $44.43 | $222K | Direct | Nov 8, 2016 (1d) |
| Aug 15, 2016 | LDL | ↑ Buy | 2,000 | $48.29 | $97K | Direct | Aug 16, 2016 (1d) |
| Jun 13, 2014 | CHD | ↓ Sell | 53,000 | $69.13 | $3.7M | Direct | Jun 16, 2014 (3d) |
| Jun 6, 2014 | CHD | ↓ Sell | 49,200 | $69.47 | $3.4M | Direct | Jun 9, 2014 (3d) |
| Mar 6, 2013 | LDL | ↓ Sell | 9,000 | $15.43 | $139K | Direct | Mar 7, 2013 (1d) |
| May 9, 2012 | LDL | ↑ Buy | 10,000 | $12.43 | $124K | Direct | May 10, 2012 (1d) |
| Jun 1, 2011 | CHD | ↓ Sell | 37,500 | $82.19 | $3.1M | Direct | Jun 3, 2011 (2d) |
| Aug 7, 2009 | LDL | ↑ Buy | 10,000 | $4.31 | $43K | Direct | Aug 11, 2009 (4d) |
| Nov 21, 2007 | CHD | ↑ Buy | 2,500 | $53.65 | $134K | Direct | Nov 26, 2007 (5d) |
| Nov 8, 2007 | CHD | ↑ Buy | 1,500 | $51.06 | $77K | Direct | Nov 13, 2007 (5d) |
| Jun 19, 2007 | CHD | ↑ Buy | 2,500 | $49.04 | $123K | Direct | Jun 20, 2007 (1d) |
| May 10, 2007 | CHD | ↑ Buy | 2,000 | $49.84 | $100K | Direct | May 14, 2007 (4d) |
| Dec 6, 2006 | CHD | ↑ Buy | 2,500 | $42.17 | $105K | Direct | Dec 8, 2006 (2d) |
| May 9, 2006 | ALO | ↓ Sell10b5-1 | 81,250 | $26.03 | $2.1M | Direct | May 10, 2006 (1d) |
| Mar 17, 2006 | ALO | ↓ Sell | 75,000 | $27.33 | $2.0M | Direct | Mar 20, 2006 (3d) |
Each row is one filing's trades in one stock, summed. Shares and prices are as filed, before any later stock split.
Other ELF insiders
Open-market trades in the last 12 months
About Matthew Farrell's insider trades
Matthew Farrell is an insider at e.l.f. Beauty (ELF). Since Mar 17, 2006, Matthew has reported 17 open-market purchases worth $3.5M and 32 sales worth $212.9M on SEC Form 4. In the last 12 months: 1 buy ($465K).
1 sale (1% of the value sold) was made under a Rule 10b5-1 trading plan, which is set up months in advance and runs on a schedule, so it says little about how the insider sees the stock today.
Their filings also include grants and awards (366 filings), option exercises (34 filings), shares withheld for taxes (15 filings), other transactions (4 filings). These aren't open-market trades and aren't counted above.
How to read insider trades
Officers, directors and owners of more than 10% of a company must report trades in its stock on SEC Form 4, usually within two business days. Purchases with their own money are the stronger signal: insiders sell for many reasons (taxes, diversification, a house), but buy for one. See every ELF insider trade, the latest insider trades across the market, or cluster buys, when several insiders buy the same stock within days.