Joshua Allen Franks insider trades: e.l.f. Beauty (ELF) stock sales
Trades on the price chart
Daily close, with an arrow on each day they bought or sold
Companies
Where Joshua reports to the SEC
Open-market buys and sales
35 trades reported on SEC Form 4, newest first
| Date | Stock | Type | Shares | Price | Value | Holding | Reported |
|---|---|---|---|---|---|---|---|
| Oct 15, 2026 | ELF | ↓ Sell | 7,926 | $110.15 | $873K | Direct | Oct 19, 2026 (4d) |
| Oct 12, 2026 | ELF | ↓ Sell | 8,366 | $110.01 | $920K | Direct | Oct 14, 2026 (2d) |
| Sep 1, 2026 | ELF | ↓ Sell | 5,512 | $110.00 | $606K | Direct | Sep 3, 2026 (2d) |
| Aug 19, 2026 | ELF | ↓ Sell | 5,718 | $100.00 | $572K | Direct | Aug 21, 2026 (2d) |
| Jun 9, 2026 | ELF | ↓ Sell | 3,505 | $51.53 | $181K | Direct | Jun 11, 2026 (2d) |
| Apr 27, 2026 | ELF | ↓ Sell | 23,535 | $63.66 | $1.5M | Direct | Apr 28, 2026 (1d) |
| Sep 16, 2025 | ELF | ↓ Sell | 7,913 | $145.00 | $1.1M | Direct | Sep 18, 2025 (2d) |
| Jun 11, 2025 | ELF | ↓ Sell | 13,189 | $125.00 | $1.6M | Direct | Jun 12, 2025 (1d) |
| Jun 5, 2025 | ELF | ↓ Sell | 1,496 | $117.61 | $176K | Direct | Jun 9, 2025 (4d) |
| Jun 4, 2025 | ELF | ↓ Sell | 11,860 | $115.56 | $1.4M | Direct | Jun 5, 2025 (1d) |
| Apr 21, 2025 | ELF | ↓ Sell | 51,353 | $53.36 | $2.7M | Direct | Apr 22, 2025 (1d) |
| Jul 15, 2024 | ELF | ↓ Sell | 3,370 | $201.28 | $678K | Direct | Jul 17, 2024 (2d) |
| Jun 6, 2024 | ELF | ↓ Sell | 7,826 | $184.25 | $1.4M | Direct | Jun 10, 2024 (4d) |
| Jun 5, 2024 | ELF | ↓ Sell | 14,253 | $184.96 | $2.6M | Direct | Jun 7, 2024 (2d) |
| Apr 23, 2024 | ELF | ↓ Sell | 12,506 | $172.50 | $2.2M | Direct | Apr 25, 2024 (2d) |
| Apr 19, 2024 | ELF | ↓ Sell | 10,005 | $163.77 | $1.6M | Direct | Apr 23, 2024 (4d) |
| Apr 18, 2024 | ELF | ↓ Sell | 29,388 | $166.40 | $4.9M | Direct | Apr 19, 2024 (1d) |
| Apr 15, 2024 | ELF | ↓ Sell | 727 | $165.16 | $120K | Direct | Apr 17, 2024 (2d) |
| Mar 8, 2024 | ELF | ↓ Sell | 6,540 | $206.32 | $1.3M | Direct | Mar 12, 2024 (4d) |
| Jan 9, 2024 | ELF | ↓ Sell | 14,500 | $152.71 | $2.2M | Direct | Jan 10, 2024 (1d) |
| Jan 8, 2024 | ELF | ↓ Sell | 200 | $152.53 | $31K | Direct | Jan 9, 2024 (1d) |
| Dec 19, 2023 | ELF | ↓ Sell | 1,023 | $152.50 | $156K | Direct | Dec 21, 2023 (2d) |
| Dec 14, 2023 | ELF | ↓ Sell | 2,046 | $142.50 | $292K | Direct | Dec 15, 2023 (1d) |
| Oct 16, 2023 | ELF | ↓ Sell | 1,750 | $102.59 | $180K | Direct | Oct 18, 2023 (2d) |
| Sep 7, 2023 | ELF | ↓ Sell | 12,684 | $134.61 | $1.7M | Direct | Sep 11, 2023 (4d) |
| Jun 2, 2023 | ELF | ↓ Sell | 17,363 | $103.86 | $1.8M | Direct | Jun 5, 2023 (3d) |
| Mar 6, 2023 | ELF | ↓ Sell | 7,180 | $72.84 | $523K | Direct | Mar 8, 2023 (2d) |
| Feb 9, 2023 | ELF | ↓ Sell | 12,761 | $72.38 | $924K | Direct | Feb 10, 2023 (1d) |
| Feb 7, 2023 | ELF | ↓ Sell | 31,339 | $72.05 | $2.3M | Direct | Feb 8, 2023 (1d) |
| Oct 18, 2022 | ELF | ↓ Sell | 1,957 | $42.24 | $83K | Direct | Oct 20, 2022 (2d) |
| Aug 10, 2022 | ELF | ↓ Sell | 10,515 | $36.50 | $384K | Direct | Aug 12, 2022 (2d) |
| Jun 3, 2022 | ELF | ↓ Sell | 6,823 | $26.48 | $181K | Direct | Jun 7, 2022 (4d) |
| Mar 7, 2022 | ELF | ↓ Sell | 8,094 | $25.81 | $209K | Direct | Mar 9, 2022 (2d) |
| Jun 2, 2021 | ELF | ↓ Sell | 1,063 | $27.13 | $29K | Direct | Jun 3, 2021 (1d) |
| Mar 4, 2021 | ELF | ↓ Sell | 5,689 | $25.62 | $146K | Direct | Mar 4, 2021 (0d) |
Each row is one filing's trades in one stock, summed. Shares and prices are as filed, before any later stock split.
Other ELF insiders
Open-market trades in the last 12 months
About Joshua Allen Franks's insider trades
Joshua Allen Franks is SVP, Operations at e.l.f. Beauty (ELF). Since Mar 4, 2021, Joshua has reported no open-market purchases and 35 sales worth $37.8M on SEC Form 4. In the last 12 months: 6 sales ($4.7M).
Their filings also include grants and awards (11 filings), option exercises (4 filings). These aren't open-market trades and aren't counted above.
How to read insider trades
Officers, directors and owners of more than 10% of a company must report trades in its stock on SEC Form 4, usually within two business days. Purchases with their own money are the stronger signal: insiders sell for many reasons (taxes, diversification, a house), but buy for one. See every ELF insider trade, the latest insider trades across the market, or cluster buys, when several insiders buy the same stock within days.