George R Mrkonic Jr insider trades: Ulta Beauty (ULTA) stock buys and sales
Trades on the price chart
Daily close, with an arrow on each day they bought or sold
Companies
Where George reports to the SEC
and 1 more company
Open-market buys and sales
36 trades reported on SEC Form 4, newest first
| Date | Stock | Type | Shares | Price | Value | Holding | Reported |
|---|---|---|---|---|---|---|---|
| Jun 15, 2026 | ULTA | ↓ Sell | 383 | $475.84 | $182K | Direct | Jun 16, 2026 (1d) |
| Apr 7, 2026 | ULTA | ↓ Sell | 452 | $539.29 | $244K | Direct | Apr 7, 2026 (0d) |
| Jan 2, 2026 | AZO | ↓ Sell | 97 | $3341.99 | $324K | Direct | Jan 5, 2026 (3d) |
| Jun 4, 2024 | ULTA | ↓ Sell | 397 | $389.34 | $155K | Direct | Jun 5, 2024 (1d) |
| Jan 9, 2024 | AZO | ↓ Sell | 415 | $2541.85 | $1.1M | Direct | Jan 11, 2024 (2d) |
| Jun 5, 2023 | ULTA | ↓ Sell | 393 | $421.30 | $166K | Direct | Jun 6, 2023 (1d) |
| Jan 5, 2023 | AZO | ↓ Sell | 138 | $2441.21 | $338K | Direct | Jan 6, 2023 (1d) |
| Jun 13, 2022 | ULTA | ↓ Sell | 476 | $391.84 | $187K | Direct | Jun 14, 2022 (1d) |
| Jan 4, 2022 | AZO | ↓ Sell | 217 | $2046.87 | $444K | Direct | Jan 4, 2022 (0d) |
| Jun 21, 2021 | ULTA | ↓ Sell | 595 | $330.30 | $197K | By the George R. Mrkonic Jr. Trust | Jun 22, 2021 (1d) |
| Sep 2, 2020 | EAT | ↓ Sell | 2,853 | $47.87 | $137K | Direct | Sep 8, 2020 (6d) |
| Sep 2, 2020 | ULTA | ↓ Sell | 2,351 | $234.82 | $552K | By Trust | Sep 3, 2020 (1d) |
| Mar 9, 2020 | AZO | ↓ Sell | 331 | $1099.26 | $364K | Direct | Mar 10, 2020 (1d) |
| Mar 28, 2016 | ULTA | ↑ Buy | 2,000 | $191.45 | $383K | Direct | Mar 28, 2016 (0d) |
| Feb 9, 2016 | EAT | ↓ Sell | 5,584 | $46.98 | $262K | Direct | Feb 10, 2016 (1d) |
| Oct 26, 2015 | SYNT | ↓ Sell | 2,956 | $46.95 | $139K | Direct | Oct 27, 2015 (1d) |
| Feb 10, 2015 | EAT | ↓ Sell | 6,909 | $59.26 | $409K | Direct | Feb 11, 2015 (1d) |
| Jul 22, 2014 | SYNT | ↓ Sell | 1,500 | $88.58 | $133K | Direct | Jul 22, 2014 (0d) |
| Feb 10, 2014 | EAT | ↓ Sell | 11,783 | $49.10 | $579K | Direct | Feb 11, 2014 (1d) |
| Sep 3, 2013 | PSUN | ↓ Sell | 115,000 | $3.11 | $358K | Direct | Sep 5, 2013 (2d) |
| Aug 13, 2013 | AZO | ↓ Sell | 557 | $431.62 | $240K | Direct | Aug 13, 2013 (0d) |
| Aug 9, 2013 | SYNT | ↓ Sell | 1,935 | $72.23 | $140K | Direct | Aug 12, 2013 (3d) |
| Feb 28, 2013 | EAT | ↓ Sell | 19,500 | $33.72 | $658K | Direct | Mar 4, 2013 (4d) |
| Feb 28, 2013 | AZO | ↓ Sell | 5,000 | $378.23 | $1.9M | Direct | Mar 1, 2013 (1d) |
| Feb 28, 2013 | SYNT | ↓ Sell | 3,000 | $60.24 | $181K | Direct | Feb 28, 2013 (0d) |
| Sep 24, 2012 | EAT | ↓ Sell | 30,000 | $35.43 | $1.1M | Direct | Sep 26, 2012 (2d) |
| Sep 24, 2012 | AZO | ↓ Sell | 6,000 | $370.06 | $2.2M | Direct | Sep 25, 2012 (1d) |
| May 1, 2012 | EAT | ↓ Sell | 7,748 | $32.52 | $252K | Direct | May 1, 2012 (0d) |
| Mar 6, 2012 | AZO | ↓ Sell | 6,800 | $382.02 | $2.6M | Direct | Mar 6, 2012 (0d) |
| May 9, 2011 | EAT | ↓ Sell | 6,000 | $24.40 | $146K | Direct | May 9, 2011 (0d) |
| May 5, 2011 | EAT | ↓ Sell | 12,932 | $24.00 | $310K | Direct | May 6, 2011 (1d) |
| May 5, 2011 | EAT | ↓ Sell | 1,500 | $24.29 | $36K | Direct | May 5, 2011 (0d) |
| Dec 10, 2007 | PSUN | ↑ Buy | 15,000 | $16.41 | $246K | Direct | Dec 11, 2007 (1d) |
| May 16, 2007 | SYNT | ↓ Sell | 23,042 | $33.07 | $762K | Direct | May 18, 2007 (2d) |
| May 15, 2007 | SYNT | ↓ Sell | 3,300 | $34.08 | $112K | Direct | May 16, 2007 (1d) |
| Oct 25, 2006 | SYNT | ↓ Sell | 12,500 | $25.00 | $313K | Direct | Oct 26, 2006 (1d) |
Each row is one filing's trades in one stock, summed. Shares and prices are as filed, before any later stock split.
Other ULTA insiders
Open-market trades in the last 12 months
About George R Mrkonic Jr's insider trades
George R Mrkonic Jr is an insider at Ulta Beauty (ULTA). Since Oct 25, 2006, George has reported 2 open-market purchases worth $629K and 34 sales worth $17.1M on SEC Form 4. In the last 12 months: 3 sales ($750K).
Their filings also include grants and awards (105 filings), option exercises (5 filings), shares returned to the company (2 filings), gifts (1 filing). These aren't open-market trades and aren't counted above.
How to read insider trades
Officers, directors and owners of more than 10% of a company must report trades in its stock on SEC Form 4, usually within two business days. Purchases with their own money are the stronger signal: insiders sell for many reasons (taxes, diversification, a house), but buy for one. See every ULTA insider trade, the latest insider trades across the market, or cluster buys, when several insiders buy the same stock within days.