Fiona Tan insider trades: Wayfair (W) stock sales
Trades on the price chart
Daily close, with an arrow on each day they bought or sold
Companies
Where Fiona reports to the SEC
Open-market buys and sales
31 trades reported on SEC Form 4, newest first
| Date | Stock | Type | Shares | Price | Value | Holding | Reported |
|---|---|---|---|---|---|---|---|
| Nov 5, 2026 | W | ↓ Sell | 15,000 | $123.94 | $1.9M | By Revocable Trust | Nov 6, 2026 (1d) |
| Oct 20, 2026 | W | ↓ Sell | 8,000 | $115.00 | $920K | By Revocable Trust | Oct 22, 2026 (2d) |
| Oct 1, 2026 | W | ↓ Sell | 7,000 | $102.18 | $715K | By Revocable Trust | Oct 5, 2026 (4d) |
| Jan 13, 2026 | W | ↓ Sell | 9,000 | $119.00 | $1.1M | By Revocable Trust | Jan 15, 2026 (2d) |
| Nov 10, 2025 | W | ↓ Sell | 5,441 | $110.59 | $602K | By Revocable Trust | Nov 12, 2025 (2d) |
| Nov 5, 2025 | W | ↓ Sell | 6,347 | $100.54 | $638K | By Revocable Trust | Nov 7, 2025 (2d) |
| Aug 4, 2025 | W | ↓ Sell | 7,009 | $73.00 | $512K | By Revocable Trust | Aug 5, 2025 (1d) |
| Jun 17, 2025 | W | ↓ Sell | 6,347 | $48.21 | $306K | By Revocable Trust | Jun 18, 2025 (1d) |
| Apr 2, 2025 | W | ↓ Sell | 23,835 | $31.92 | $761K | Direct | Apr 2, 2025 (0d) |
| Jan 6, 2025 | W | ↓ Sell | 15,830 | $45.99 | $728K | Direct | Jan 7, 2025 (1d) |
| Oct 3, 2024 | W | ↓ Sell | 10,179 | $52.15 | $531K | Direct | Oct 4, 2024 (1d) |
| Oct 2, 2024 | W | ↓ Sell | 10,040 | $53.06 | $533K | Direct | Oct 3, 2024 (1d) |
| Jul 3, 2024 | W | ↓ Sell | 8,015 | $51.77 | $415K | Direct | Jul 5, 2024 (2d) |
| Jul 2, 2024 | W | ↓ Sell | 8,036 | $50.64 | $407K | Direct | Jul 3, 2024 (1d) |
| Jun 24, 2024 | MAPS | ↓ Sell | 113,672 | $1.01 | $115K | Direct | Jun 26, 2024 (2d) |
| Jun 18, 2024 | MAPS | ↓ Sell | 5,078 | $1.11 | $6K | Direct | Jun 21, 2024 (3d) |
| Apr 4, 2024 | W | ↓ Sell | 10,068 | $63.74 | $642K | Direct | Apr 5, 2024 (1d) |
| Apr 2, 2024 | W | ↓ Sell | 5,315 | $63.06 | $335K | Direct | Apr 3, 2024 (1d) |
| Jan 4, 2024 | W | ↓ Sell | 17,266 | $54.99 | $950K | Direct | Jan 5, 2024 (1d) |
| Oct 3, 2023 | W | ↓ Sell | 14,143 | $57.30 | $810K | Direct | Oct 3, 2023 (0d) |
| Sep 7, 2023 | MAPS | ↓ Sell | 25,948 | $1.44 | $37K | Direct | Sep 11, 2023 (4d) |
| Jul 5, 2023 | W | ↓ Sell | 24,069 | $64.13 | $1.5M | Direct | Jul 5, 2023 (0d) |
| Apr 4, 2023 | W | ↓ Sell | 7,375 | $35.44 | $261K | Direct | Apr 4, 2023 (0d) |
| Mar 2, 2023 | W | ↓ Sell | 3,221 | $38.62 | $124K | Direct | Mar 3, 2023 (1d) |
| Feb 2, 2023 | W | ↓ Sell | 3,038 | $69.24 | $210K | Direct | Feb 3, 2023 (1d) |
| Jan 4, 2023 | W | ↓ Sell | 7,418 | $33.49 | $248K | Direct | Jan 4, 2023 (0d) |
| Dec 2, 2022 | W | ↓ Sell | 3,283 | $40.11 | $132K | Direct | Dec 5, 2022 (3d) |
| Nov 2, 2022 | W | ↓ Sell | 3,203 | $37.33 | $120K | Direct | Nov 2, 2022 (0d) |
| Oct 4, 2022 | W | ↓ Sell | 4,294 | $36.73 | $158K | Direct | Oct 4, 2022 (0d) |
| Jul 5, 2022 | W | ↓ Sell | 4,767 | $43.97 | $210K | Direct | Jul 6, 2022 (1d) |
| Apr 4, 2022 | W | ↓ Sell | 2,618 | $115.78 | $303K | Direct | Apr 4, 2022 (0d) |
Each row is one filing's trades in one stock, summed. Shares and prices are as filed, before any later stock split.
Other W insiders
Open-market trades in the last 12 months
About Fiona Tan's insider trades
Fiona Tan is Chief Technology Officer at Wayfair (W). Since Apr 4, 2022, Fiona has reported no open-market purchases and 31 sales worth $16.2M on SEC Form 4. In the last 12 months: 5 sales ($5.2M).
Their filings also include option exercises (23 filings), grants and awards (22 filings), shares withheld for taxes (6 filings), gifts (4 filings). These aren't open-market trades and aren't counted above.
How to read insider trades
Officers, directors and owners of more than 10% of a company must report trades in its stock on SEC Form 4, usually within two business days. Purchases with their own money are the stronger signal: insiders sell for many reasons (taxes, diversification, a house), but buy for one. See every W insider trade, the latest insider trades across the market, or cluster buys, when several insiders buy the same stock within days.