DSP Insider Trading Activity and SEC Form 4 Filings
DSP insider trading summary
Over the past 12 months, insiders at Viant Technology Inc. (DSP) reported 99 sales worth $9.1M by 5 insiders and no open-market purchases on SEC Form 4. Net insider selling was $9.1M.
Latest DSP insider buys and sells
| Date | Insider | Role | Type | Value |
|---|---|---|---|---|
| Oct 13, 2026 | Larry Madden | Chief Financial Officer | Sell | $272K (20,711 @ $13.14) |
| Sep 18, 2026 | Larry Madden | Chief Financial Officer | Sell | $177K (14,602 @ $12.10) |
| Sep 16, 2026 | Larry Madden | Chief Financial Officer | Sell | $213K (17,042 @ $12.52) |
| Aug 11, 2026 | Larry Madden | Chief Financial Officer | Sell | $339K (26,020 @ $13.03) |
| Aug 11, 2026 | Larry Madden | Chief Financial Officer | Sell | $20K (1,431 @ $13.68) |
| Jul 23, 2026 | Christopher Vanderhook | Chief Operating Officer | Sell | $45K (4,304 @ $10.47) |
| Jul 23, 2026 | Timothy Vanderhook | CEO and Chairman | Sell | $45K (4,304 @ $10.47) |
| Jul 23, 2026 | Larry Madden | Chief Financial Officer | Sell | $30K (2,814 @ $10.69) |
| Jul 23, 2026 | Capital V LLC | 10% Owner | Sell | $135K (12,912 @ $10.47) |
| Jul 22, 2026 | Capital V LLC | 10% Owner | Sell | $166K (15,000 @ $11.03) |
Source: SEC Form 4 filings. Open-market purchases (code P) and sales (code S) only; option exercises, grants and gifts are excluded.