William L Jordan insider trades: Rocky Brands (RCKY) stock buys and sales
Trades on the price chart
Daily close, with an arrow on each day they bought or sold
Companies
Where William reports to the SEC
Open-market buys and sales
23 trades reported on SEC Form 4, newest first
| Date | Stock | Type | Shares | Price | Value | Holding | Reported |
|---|---|---|---|---|---|---|---|
| Aug 4, 2026 | RCKY | ↓ Sell | 989 | $51.87 | $51K | Direct | Aug 5, 2026 (1d) |
| Jul 31, 2026 | RCKY | ↓ Sell | 2,011 | $48.48 | $97K | Direct | Aug 3, 2026 (3d) |
| Aug 29, 2025 | RCKY | ↓ Sell | 5,000 | $30.10 | $151K | Direct | Sep 2, 2025 (4d) |
| Sep 21, 2023 | DBI | ↓ Sell | 150,000 | $12.26 | $1.8M | Direct | Sep 22, 2023 (1d) |
| Dec 9, 2021 | DBI | ↓ Sell | 25,000 | $14.87 | $372K | Direct | Dec 10, 2021 (1d) |
| Sep 30, 2021 | DBI | ↓ Sell | 25,000 | $14.05 | $351K | Direct | Oct 4, 2021 (4d) |
| Mar 8, 2021 | RCKY | ↓ Sell | 7,500 | $45.07 | $338K | Direct | Mar 10, 2021 (2d) |
| Mar 6, 2019 | RCKY | ↓ Sell | 2,500 | $28.56 | $71K | Direct | Mar 7, 2019 (1d) |
| Mar 29, 2018 | DSW | ↓ Sell | 34,412 | $22.47 | $773K | Direct | Apr 2, 2018 (4d) |
| Mar 14, 2018 | DSW | ↓ Sell | 32,666 | $21.17 | $692K | Direct | Mar 16, 2018 (2d) |
| Sep 28, 2017 | DSW | ↓ Sell | 10,000 | $21.32 | $213K | Direct | Oct 2, 2017 (4d) |
| Sep 8, 2017 | DSW | ↓ Sell | 15,100 | $19.00 | $287K | Direct | Sep 11, 2017 (3d) |
| Sep 5, 2017 | DSW | ↓ Sell | 4,600 | $19.01 | $87K | Direct | Sep 6, 2017 (1d) |
| Aug 28, 2017 | DSW | ↓ Sell | 2,666 | $20.03 | $53K | Direct | Aug 30, 2017 (2d) |
| Sep 7, 2016 | DSW | ↓ Sell | 42,423 | $25.00 | $1.1M | Direct | Sep 9, 2016 (2d) |
| Jun 3, 2014 | DSW | ↑ Buy | 1,000 | $25.65 | $26K | Direct | Jun 4, 2014 (1d) |
| Nov 29, 2013 | DSW | ↓ Sell | 28,249 | $45.01 | $1.3M | Direct | Dec 2, 2013 (3d) |
| Oct 1, 2013 | DSW | ↓ Sell | 484 | $86.00 | $42K | Direct | Oct 2, 2013 (1d) |
| Dec 5, 2012 | DSW | ↓ Sell | 205 | $70.28 | $14K | Direct | Dec 7, 2012 (2d) |
| Nov 26, 2012 | DSW | ↓ Sell | 12,370 | $68.16 | $843K | Direct | Nov 26, 2012 (0d) |
| May 22, 2012 | DSW | ↓ Sell | 10,439 | $60.25 | $629K | Direct | May 24, 2012 (2d) |
| Mar 21, 2012 | DSW | ↓ Sell | 12,527 | $55.61 | $697K | Direct | Mar 23, 2012 (2d) |
| May 27, 2011 | DSW | ↓ Sell | 10,400 | $50.42 | $524K | Direct | May 31, 2011 (4d) |
Each row is one filing's trades in one stock, summed. Shares and prices are as filed, before any later stock split.
Other RCKY insiders
Open-market trades in the last 12 months
About William L Jordan's insider trades
William L Jordan is a director at Rocky Brands (RCKY). Since May 27, 2011, William has reported 1 open-market purchase worth $26K and 22 sales worth $10.5M on SEC Form 4. In the last 12 months: 2 sales ($149K).
Their filings also include grants and awards (110 filings), option exercises (44 filings), shares withheld for taxes (27 filings), gifts (4 filings). These aren't open-market trades and aren't counted above.
How to read insider trades
Officers, directors and owners of more than 10% of a company must report trades in its stock on SEC Form 4, usually within two business days. Purchases with their own money are the stronger signal: insiders sell for many reasons (taxes, diversification, a house), but buy for one. See every RCKY insider trade, the latest insider trades across the market, or cluster buys, when several insiders buy the same stock within days.