William J Colombo insider trades: Dick'S Sporting Goods (DKS) stock buys and sales
Trades on the price chart
Daily close, with an arrow on each day they bought or sold
Companies
Where William reports to the SEC
Open-market buys and sales
44 trades reported on SEC Form 4, newest first
| Date | Stock | Type | Shares | Price | Value | Holding | Reported |
|---|---|---|---|---|---|---|---|
| Sep 1, 2026 | DKS | ↑ Buy | 913 | $133.19 | $122K | By Trust | Sep 2, 2026 (1d) |
| Aug 27, 2026 | DKS | ↑ Buy | 6,100 | $128.77 | $786K | By Trust | Aug 28, 2026 (1d) |
| Jun 11, 2024 | DKS | ↓ Sell | 1 | $215.64 | $154 | Direct | Jun 13, 2024 (2d) |
| Sep 7, 2023 | DKS | ↑ Buy | 2,200 | $110.00 | $242K | By Trust | Sep 8, 2023 (1d) |
| May 31, 2022 | DKS | ↑ Buy | 5,000 | $80.99 | $405K | By Trust | Jun 2, 2022 (2d) |
| May 27, 2021 | DKS | ↓ Sell10b5-1 | 96,080 | $100.08 | $9.6M | Direct | Jun 1, 2021 (5d) |
| Mar 12, 2021 | DKS | ↓ Sell | 15,080 | $75.00 | $1.1M | Direct | Mar 15, 2021 (3d) |
| Nov 27, 2020 | DKS | ↓ Sell10b5-1 | 78,750 | $60.13 | $4.7M | Direct | Nov 27, 2020 (0d) |
| Nov 23, 2020 | DKS | ↓ Sell10b5-1 | 3,091 | $60.01 | $185K | Direct | Nov 24, 2020 (1d) |
| Oct 23, 2020 | DKS | ↓ Sell | 200 | $60.02 | $12K | Direct | Oct 27, 2020 (4d) |
| Oct 6, 2020 | DKS | ↓ Sell | 8,949 | $62.11 | $556K | Direct | Oct 6, 2020 (0d) |
| Mar 16, 2020 | DKS | ↑ Buy | 10,000 | $22.52 | $225K | Direct | Mar 16, 2020 (0d) |
| Aug 22, 2017 | DKS | ↑ Buy | 20,000 | $26.25 | $525K | Direct | Aug 23, 2017 (1d) |
| Nov 23, 2016 | DKS | ↓ Sell | 52,156 | $60.11 | $3.1M | Direct | Nov 28, 2016 (5d) |
| Nov 22, 2016 | DKS | ↓ Sell | 32,844 | $60.09 | $2.0M | Direct | Nov 23, 2016 (1d) |
| Sep 15, 2015 | DKS | ↓ Sell | 20,000 | $50.56 | $1.0M | Direct | Sep 16, 2015 (1d) |
| Mar 12, 2015 | DKS | ↓ Sell | 20,000 | $56.58 | $1.1M | Direct | Mar 16, 2015 (4d) |
| Dec 15, 2014 | DKS | ↓ Sell | 99,948 | $49.00 | $4.9M | Direct | Dec 15, 2014 (0d) |
| Dec 5, 2014 | DKS | ↓ Sell | 52 | $49.25 | $3K | Direct | Dec 9, 2014 (4d) |
| Mar 12, 2014 | DKS | ↓ Sell | 25,000 | $56.58 | $1.4M | Direct | Mar 14, 2014 (2d) |
| Nov 29, 2012 | DKS | ↓ Sell | 100,000 | $53.00 | $5.3M | Direct | Nov 30, 2012 (1d) |
| Sep 5, 2012 | DKS | ↓ Sell | 17,800 | $51.00 | $908K | Direct | Sep 7, 2012 (2d) |
| Aug 17, 2012 | DKS | ↓ Sell | 74,200 | $51.01 | $3.8M | Direct | Aug 20, 2012 (3d) |
| Jan 13, 2012 | DKS | ↓ Sell | 100,000 | $40.34 | $4.0M | Direct | Jan 18, 2012 (5d) |
| Apr 15, 2011 | DKS | ↓ Sell | 100,000 | $41.02 | $4.1M | Direct | Apr 18, 2011 (3d) |
| Dec 17, 2010 | DKS | ↓ Sell | 61,268 | $37.00 | $2.3M | Direct | Dec 17, 2010 (0d) |
| Dec 1, 2010 | DKS | ↓ Sell | 162,300 | $35.08 | $5.7M | Direct | Dec 3, 2010 (2d) |
| Nov 26, 2010 | DKS | ↓ Sell | 37,700 | $35.00 | $1.3M | Direct | Nov 29, 2010 (3d) |
| Mar 26, 2010 | DKS | ↓ Sell | 7,300 | $27.00 | $197K | Direct | Mar 26, 2010 (0d) |
| Mar 23, 2010 | DKS | ↓ Sell | 92,700 | $27.00 | $2.5M | Direct | Mar 25, 2010 (2d) |
| Mar 16, 2010 | DKS | ↓ Sell | 25,000 | $26.41 | $660K | Direct | Mar 18, 2010 (2d) |
| Aug 25, 2009 | DKS | ↓ Sell | 35,000 | $22.58 | $790K | Direct | Aug 25, 2009 (0d) |
| Nov 25, 2008 | DKS | ↑ Buy | 50,000 | $10.95 | $547K | Direct | Nov 25, 2008 (0d) |
| Jul 11, 2008 | DKS | ↑ Buy | 10,000 | $15.62 | $156K | Direct | Jul 16, 2008 (5d) |
| May 28, 2008 | DKS | ↑ Buy | 11,000 | $22.32 | $246K | Direct | May 29, 2008 (1d) |
| Aug 31, 2007 | DKS | ↓ Sell | 100,000 | $65.00 | $6.5M | Direct | Sep 4, 2007 (4d) |
| Mar 23, 2007 | DKS | ↓ Sell | 100,000 | $57.00 | $5.7M | Direct | Mar 26, 2007 (3d) |
| Nov 17, 2006 | DKS | ↓ Sell | 100,000 | $56.08 | $5.6M | Direct | Nov 17, 2006 (0d) |
| Sep 15, 2006 | DKS | ↓ Sell | 100,000 | $45.00 | $4.5M | Direct | Sep 19, 2006 (4d) |
| Aug 17, 2006 | DKS | ↓ Sell | 100,000 | $41.34 | $4.1M | Direct | Aug 21, 2006 (4d) |
| Jun 16, 2005 | DKS | ↓ Sell | 25,000 | $38.02 | $951K | Direct | Jun 20, 2005 (4d) |
| Jun 7, 2005 | DKS | ↓ Sell | 24,900 | $37.05 | $923K | Direct | Jun 9, 2005 (2d) |
| Jun 2, 2005 | DKS | ↓ Sell | 75,100 | $36.91 | $2.8M | Direct | Jun 6, 2005 (4d) |
| May 23, 2005 | DKS | ↓ Sell | 75,000 | $36.75 | $2.8M | Direct | May 25, 2005 (2d) |
Each row is one filing's trades in one stock, summed. Shares and prices are as filed, before any later stock split.
Other DKS insiders
Open-market trades in the last 12 months
About William J Colombo's insider trades
William J Colombo is a director at Dick'S Sporting Goods (DKS). Since May 23, 2005, William has reported 9 open-market purchases worth $3.3M and 35 sales worth $95.2M on SEC Form 4. In the last 12 months: 2 buys ($907K).
3 sales (15% of the value sold) were made under a Rule 10b5-1 trading plan, which is set up months in advance and runs on a schedule, so they say little about how the insider sees the stock today.
Their filings also include grants and awards (39 filings), option exercises (29 filings), other transactions (6 filings), shares withheld for taxes (4 filings). These aren't open-market trades and aren't counted above.
How to read insider trades
Officers, directors and owners of more than 10% of a company must report trades in its stock on SEC Form 4, usually within two business days. Purchases with their own money are the stronger signal: insiders sell for many reasons (taxes, diversification, a house), but buy for one. See every DKS insider trade, the latest insider trades across the market, or cluster buys, when several insiders buy the same stock within days.

