Todd R Ford insider trades: Coupa Software (COUP) stock buys and sales
Trades on the price chart
Daily close, with an arrow on each day they bought or sold
Companies
Where Todd reports to the SEC
and 1 more company
Open-market buys and sales
81 trades reported on SEC Form 4, newest first
| Date | Stock | Type | Shares | Price | Value | Holding | Reported |
|---|---|---|---|---|---|---|---|
| Jun 21, 2022 | COUP | ↓ Sell | 1,940 | $55.11 | $107K | Direct | Jun 22, 2022 (1d) |
| Mar 21, 2022 | COUP | ↓ Sell | 2,961 | $98.75 | $292K | Direct | Mar 22, 2022 (1d) |
| Dec 21, 2021 | COUP | ↓ Sell | 2,957 | $156.14 | $462K | Direct | Dec 22, 2021 (1d) |
| Sep 21, 2021 | COUP | ↓ Sell | 2,956 | $246.01 | $727K | Direct | Sep 22, 2021 (1d) |
| Jun 22, 2021 | COUP | ↓ Sell | 2,984 | $243.49 | $727K | Direct | Jun 22, 2021 (0d) |
| Mar 22, 2021 | COUP | ↓ Sell | 3,878 | $256.41 | $994K | Direct | Mar 23, 2021 (1d) |
| Dec 21, 2020 | COUP | ↓ Sell | 3,955 | $355.23 | $1.4M | Direct | Dec 22, 2020 (1d) |
| Dec 17, 2020 | COUP | ↓ Sell | 3,718 | $351.66 | $1.3M | Direct | Dec 21, 2020 (4d) |
| Nov 17, 2020 | COUP | ↓ Sell | 5,270 | $298.00 | $1.6M | Direct | Nov 19, 2020 (2d) |
| Oct 30, 2020 | COUP | ↓ Sell | 12,500 | $268.85 | $3.4M | Direct | Nov 3, 2020 (4d) |
| Oct 19, 2020 | COUP | ↓ Sell | 12,500 | $304.41 | $3.8M | Direct | Oct 21, 2020 (2d) |
| Sep 30, 2020 | COUP | ↓ Sell | 12,500 | $274.28 | $3.4M | Direct | Oct 2, 2020 (2d) |
| Sep 21, 2020 | COUP | ↓ Sell | 3,878 | $255.17 | $990K | Direct | Sep 22, 2020 (1d) |
| Sep 17, 2020 | COUP | ↓ Sell | 12,500 | $242.40 | $3.0M | Direct | Sep 18, 2020 (1d) |
| Jun 22, 2020 | COUP | ↓ Sell | 3,405 | $260.60 | $887K | Direct | Jun 23, 2020 (1d) |
| Jun 22, 2020 | COUP | ↑ Buy | 471 | $260.60 | $123K | Direct | Jun 23, 2020 (1d) |
| May 5, 2020 | COUP | ↓ Sell | 78,561 | $191.69 | $15.1M | Direct | May 7, 2020 (2d) |
| Apr 17, 2020 | COUP | ↓ Sell | 12,500 | $163.89 | $2.0M | Direct | Apr 21, 2020 (4d) |
| Mar 23, 2020 | COUP | ↓ Sell | 3,622 | $131.30 | $476K | Direct | Mar 24, 2020 (1d) |
| Mar 18, 2020 | COUP | ↓ Sell | 12,500 | $126.02 | $1.6M | Direct | Mar 20, 2020 (2d) |
| Feb 18, 2020 | COUP | ↓ Sell | 12,500 | $169.03 | $2.1M | Direct | Feb 20, 2020 (2d) |
| Jan 17, 2020 | COUP | ↓ Sell | 12,500 | $168.47 | $2.1M | Direct | Jan 22, 2020 (5d) |
| Dec 23, 2019 | COUP | ↓ Sell | 3,406 | $147.98 | $504K | Direct | Dec 26, 2019 (3d) |
| Dec 17, 2019 | COUP | ↓ Sell | 12,500 | $141.06 | $1.8M | Direct | Dec 18, 2019 (1d) |
| Nov 18, 2019 | COUP | ↓ Sell | 12,500 | $146.15 | $1.8M | Direct | Nov 20, 2019 (2d) |
| Oct 17, 2019 | COUP | ↓ Sell | 12,500 | $136.86 | $1.7M | Direct | Oct 18, 2019 (1d) |
| Sep 23, 2019 | COUP | ↓ Sell | 3,405 | $142.54 | $485K | Direct | Sep 24, 2019 (1d) |
| Sep 17, 2019 | COUP | ↓ Sell | 12,500 | $137.20 | $1.7M | Direct | Sep 18, 2019 (1d) |
| Aug 19, 2019 | COUP | ↓ Sell | 12,500 | $137.17 | $1.7M | Direct | Aug 21, 2019 (2d) |
| Jul 17, 2019 | COUP | ↓ Sell | 12,500 | $143.62 | $1.8M | Direct | Jul 19, 2019 (2d) |
| Jun 21, 2019 | COUP | ↓ Sell | 3,405 | $125.70 | $428K | Direct | Jun 24, 2019 (3d) |
| Jun 11, 2019 | COUP | ↓ Sell | 112,500 | $118.50 | $13.3M | Direct | Jun 13, 2019 (2d) |
| May 17, 2019 | COUP | ↓ Sell | 12,500 | $110.21 | $1.4M | Direct | May 17, 2019 (0d) |
| Apr 17, 2019 | COUP | ↓ Sell | 12,500 | $90.20 | $1.1M | Direct | Apr 18, 2019 (1d) |
| Mar 21, 2019 | COUP | ↓ Sell | 2,476 | $96.19 | $238K | Direct | Mar 22, 2019 (1d) |
| Mar 18, 2019 | COUP | ↓ Sell | 37,500 | $93.46 | $3.5M | Direct | Mar 19, 2019 (1d) |
| Feb 19, 2019 | COUP | ↓ Sell | 12,500 | $95.11 | $1.2M | Direct | Feb 20, 2019 (1d) |
| Jan 17, 2019 | COUP | ↓ Sell | 12,500 | $72.17 | $902K | Direct | Jan 18, 2019 (1d) |
| Dec 21, 2018 | COUP | ↓ Sell | 2,614 | $56.09 | $147K | Direct | Dec 21, 2018 (0d) |
| Dec 17, 2018 | COUP | ↓ Sell | 12,500 | $61.60 | $770K | Direct | Dec 19, 2018 (2d) |
| Nov 19, 2018 | COUP | ↓ Sell | 12,500 | $56.08 | $701K | Direct | Nov 21, 2018 (2d) |
| Oct 17, 2018 | COUP | ↓ Sell | 12,500 | $66.84 | $835K | Direct | Oct 19, 2018 (2d) |
| Sep 21, 2018 | COUP | ↓ Sell | 2,488 | $76.75 | $191K | Direct | Sep 24, 2018 (3d) |
| Sep 17, 2018 | COUP | ↓ Sell | 12,500 | $77.25 | $966K | Direct | Sep 18, 2018 (1d) |
| Aug 17, 2018 | COUP | ↓ Sell | 12,500 | $66.73 | $834K | Direct | Aug 20, 2018 (3d) |
| Jul 17, 2018 | COUP | ↓ Sell | 12,500 | $65.81 | $823K | Direct | Jul 19, 2018 (2d) |
| Jun 21, 2018 | COUP | ↓ Sell | 2,476 | $63.61 | $157K | Direct | Jun 22, 2018 (1d) |
| Jun 18, 2018 | COUP | ↓ Sell | 12,500 | $63.05 | $788K | Direct | Jun 19, 2018 (1d) |
| May 17, 2018 | COUP | ↓ Sell | 12,500 | $51.91 | $649K | Direct | May 18, 2018 (1d) |
| Apr 17, 2018 | COUP | ↓ Sell | 12,500 | $48.40 | $605K | Direct | Apr 18, 2018 (1d) |
Each row is one filing's trades in one stock, summed. Shares and prices are as filed, before any later stock split.
About Todd R Ford's insider trades
Todd R Ford is President & CFO, Emeritus at Coupa Software (COUP). Since Jul 12, 2005, Todd has reported 3 open-market purchases worth $378K and 78 sales worth $118.8M on SEC Form 4. There have been no open-market trades in the last 12 months.
10 sales (3% of the value sold) were made under a Rule 10b5-1 trading plan, which is set up months in advance and runs on a schedule, so they say little about how the insider sees the stock today.
Their filings also include option exercises (91 filings), grants and awards (31 filings), conversions (8 filings), other transactions (2 filings). These aren't open-market trades and aren't counted above.
How to read insider trades
Officers, directors and owners of more than 10% of a company must report trades in its stock on SEC Form 4, usually within two business days. Purchases with their own money are the stronger signal: insiders sell for many reasons (taxes, diversification, a house), but buy for one. See every COUP insider trade, the latest insider trades across the market, or cluster buys, when several insiders buy the same stock within days.