Stuart E. Heflin Jr. insider trades: Simply Good Foods (SMPL) stock sales
Trades on the price chart
Daily close, with an arrow on each day they bought or sold
Companies
Where Stuart reports to the SEC
Open-market buys and sales
3 trades reported on SEC Form 4, newest first
| Date | Stock | Type | Shares | Price | Value | Holding | Reported |
|---|---|---|---|---|---|---|---|
| Apr 11, 2025 | SMPL | ↓ Sell | 5,000 | $37.25 | $186K | Direct | Apr 11, 2025 (0d) |
| Jul 31, 2024 | SMPL | ↓ Sell | 1,058 | $34.44 | $36K | Direct | Aug 2, 2024 (2d) |
| Jan 8, 2024 | SMPL | ↓ Sell | 1,048 | $40.45 | $42K | Direct | Jan 8, 2024 (0d) |
Each row is one filing's trades in one stock, summed. Shares and prices are as filed, before any later stock split.
Other SMPL insiders
Open-market trades in the last 12 months
About Stuart E. Heflin Jr.'s insider trades
Stuart E. Heflin Jr. is SVP & General Manager, Quest at Simply Good Foods (SMPL). Since Jan 8, 2024, Stuart has reported no open-market purchases and 3 sales worth $265K on SEC Form 4. There have been no open-market trades in the last 12 months.
Their filings also include shares withheld for taxes (5 filings), grants and awards (3 filings). These aren't open-market trades and aren't counted above.
How to read insider trades
Officers, directors and owners of more than 10% of a company must report trades in its stock on SEC Form 4, usually within two business days. Purchases with their own money are the stronger signal: insiders sell for many reasons (taxes, diversification, a house), but buy for one. See every SMPL insider trade, the latest insider trades across the market, or cluster buys, when several insiders buy the same stock within days.
