ES
Eric Shoup
EVP of Product

Eric Shoup insider trades: Ancestry.com (ACOM) stock sales

EVP of Product, Ancestry.com Last trade Dec 13, 2012 14 Form 4 filings
$0
Sold, last 12 months
0 sales
$0
Bought, last 12 months
0 buys
10
Open-market trades
since 2010
1
Company
last trade 2012

Trades on the price chart

Daily close, with an arrow on each day they bought or sold

Companies

Where Eric reports to the SEC

Open-market buys and sales

10 trades reported on SEC Form 4, newest first

DateStockTypeValue
Dec 13, 2012ACOM↓ Sell$3.0M
Dec 11, 2012ACOM↓ Sell$1.7M
Nov 26, 2012ACOM↓ Sell$482K
Apr 30, 2012ACOM↓ Sell$322K
Feb 21, 2012ACOM↓ Sell$375K
May 3, 2011ACOM↓ Sell$831K
Mar 7, 2011ACOM↓ Sell$334K
Oct 4, 2010ACOM↓ Sell10b5-1$480K
Jul 30, 2010ACOM↓ Sell10b5-1$190K
Jul 13, 2010ACOM↓ Sell10b5-1$180K

Each row is one filing's trades in one stock, summed. Shares and prices are as filed, before any later stock split.

About Eric Shoup's insider trades

Eric Shoup is EVP of Product at Ancestry.com (ACOM). Since Jul 13, 2010, Eric has reported no open-market purchases and 10 sales worth $7.9M on SEC Form 4. There have been no open-market trades in the last 12 months.

3 sales (11% of the value sold) were made under a Rule 10b5-1 trading plan, which is set up months in advance and runs on a schedule, so they say little about how the insider sees the stock today.

Their filings also include option exercises (11 filings), grants and awards (2 filings), shares returned to the company (1 filing), shares withheld for taxes (1 filing). These aren't open-market trades and aren't counted above.

How to read insider trades

Officers, directors and owners of more than 10% of a company must report trades in its stock on SEC Form 4, usually within two business days. Purchases with their own money are the stronger signal: insiders sell for many reasons (taxes, diversification, a house), but buy for one. See every ACOM insider trade, the latest insider trades across the market, or cluster buys, when several insiders buy the same stock within days.