David C Novak insider trades: Versant Media Group (VSNT) stock buys and sales
Trades on the price chart
Daily close, with an arrow on each day they bought or sold
Companies
Where David reports to the SEC
Open-market buys and sales
45 trades reported on SEC Form 4, newest first
| Date | Stock | Type | Shares | Price | Value | Holding | Reported |
|---|---|---|---|---|---|---|---|
| Mar 5, 2026 | VSNT | ↑ Buy | 143,000 | $36.85 | $5.3M | Direct | Mar 9, 2026 (4d) |
| Aug 25, 2015 | YUM | ↑ Buy | 8,170 | $77.97 | $637K | Direct | Oct 9, 2015 (45d) |
| Dec 15, 2014 | YUM | ↓ Sell | 175,321 | $70.94 | $12.4M | Direct | Dec 16, 2014 (1d) |
| Dec 6, 2013 | YUM | ↓ Sell | 320,772 | $74.33 | $23.8M | Direct | Dec 10, 2013 (4d) |
| Dec 10, 2012 | YUM | ↓ Sell | 540,600 | $66.20 | $35.8M | Direct | Dec 12, 2012 (2d) |
| Dec 9, 2011 | YUM | ↓ Sell | 824,574 | $58.08 | $47.9M | Direct | Dec 9, 2011 (0d) |
| Jan 24, 2011 | JPM | ↑ Buy | 61,800 | $44.84 | $2.8M | Direct | Jan 24, 2011 (0d) |
| Jan 24, 2011 | JPM | ↑ Buy | 49,500 | $44.94 | $2.2M | By Spouse | Jan 24, 2011 (0d) |
| Jul 22, 2010 | YUM | ↓ Sell | 765,596 | $40.53 | $31.0M | Direct | Jul 23, 2010 (1d) |
| Jun 25, 2009 | JPM | ↑ Buy | 3,000 | $34.18 | $103K | Direct | Jul 9, 2009 (14d) |
| Apr 30, 2009 | YUM | ↓ Sell | 1,265,504 | $34.05 | $43.1M | Direct | Apr 30, 2009 (0d) |
| Apr 28, 2009 | YUM | ↓ Sell | 1,150,000 | $34.05 | $39.2M | Direct | Apr 29, 2009 (1d) |
| Dec 17, 2007 | YUM | ↓ Sell10b5-1 | 1,193,172 | $38.37 | $45.8M | Direct | Dec 18, 2007 (1d) |
| Jul 3, 2006 | YUM | ↓ Sell10b5-1 | 45,500 | $50.26 | $2.3M | Direct | Jul 5, 2006 (2d) |
| Jul 3, 2006 | YUM | ↓ Sell10b5-1 | 29,500 | $50.57 | $1.5M | Direct | Jul 5, 2006 (2d) |
| Jun 1, 2006 | YUM | ↓ Sell10b5-1 | 51,500 | $50.80 | $2.6M | Direct | Jun 1, 2006 (0d) |
| Jun 1, 2006 | YUM | ↓ Sell10b5-1 | 23,500 | $50.69 | $1.2M | Direct | Jun 1, 2006 (0d) |
| May 1, 2006 | YUM | ↓ Sell10b5-1 | 45,984 | $50.98 | $2.3M | Direct | May 3, 2006 (2d) |
| May 1, 2006 | YUM | ↓ Sell10b5-1 | 5,716 | $51.12 | $292K | Direct | May 3, 2006 (2d) |
| May 1, 2006 | YUM | ↓ Sell10b5-1 | 23,300 | $51.25 | $1.2M | Direct | May 2, 2006 (1d) |
| Apr 3, 2006 | YUM | ↓ Sell10b5-1 | 53,500 | $48.44 | $2.6M | Direct | Apr 3, 2006 (0d) |
| Apr 3, 2006 | YUM | ↓ Sell10b5-1 | 21,500 | $48.63 | $1.0M | Direct | Apr 3, 2006 (0d) |
| Mar 6, 2006 | YUM | ↓ Sell10b5-1 | 75,000 | $110.10 | $8.3M | Direct | Mar 7, 2006 (1d) |
| Feb 9, 2006 | YUM | ↓ Sell10b5-1 | 38,513 | $49.38 | $1.9M | Direct | Feb 10, 2006 (1d) |
| Feb 9, 2006 | YUM | ↓ Sell10b5-1 | 36,487 | $49.51 | $1.8M | Direct | Feb 10, 2006 (1d) |
| Jan 9, 2006 | YUM | ↓ Sell10b5-1 | 51,667 | $49.18 | $2.5M | Direct | Jan 10, 2006 (1d) |
| Jan 9, 2006 | YUM | ↓ Sell10b5-1 | 23,333 | $49.01 | $1.1M | Direct | Jan 10, 2006 (1d) |
| Dec 8, 2005 | YUM | ↓ Sell10b5-1 | 75,000 | $48.03 | $3.6M | Direct | Dec 8, 2005 (0d) |
| Nov 8, 2005 | YUM | ↓ Sell10b5-1 | 39,073 | $50.63 | $2.0M | Direct | Nov 9, 2005 (1d) |
| Nov 8, 2005 | YUM | ↓ Sell10b5-1 | 35,927 | $50.74 | $1.8M | Direct | Nov 9, 2005 (1d) |
| Oct 10, 2005 | YUM | ↓ Sell10b5-1 | 50,025 | $49.18 | $2.5M | Direct | Oct 11, 2005 (1d) |
| Oct 10, 2005 | YUM | ↓ Sell10b5-1 | 24,975 | $49.54 | $1.2M | Direct | Oct 11, 2005 (1d) |
| Oct 10, 2005 | YUM | ↓ Sell10b5-1 | 9,000 | $49.25 | $443K | By Daughter | Oct 11, 2005 (1d) |
| Sep 19, 2005 | YUM | ↓ Sell10b5-1 | 75,000 | $49.80 | $3.7M | Direct | Sep 19, 2005 (0d) |
| Sep 19, 2005 | YUM | ↓ Sell10b5-1 | 9,000 | $49.82 | $448K | By Daughter | Sep 19, 2005 (0d) |
| Aug 1, 2005 | YUM | ↓ Sell10b5-1 | 75,000 | $51.61 | $3.9M | Direct | Aug 2, 2005 (1d) |
| Aug 1, 2005 | YUM | ↓ Sell10b5-1 | 9,000 | $51.95 | $468K | By Daughter | Aug 2, 2005 (1d) |
| Jul 1, 2005 | YUM | ↓ Sell10b5-1 | 41,185 | $51.46 | $2.1M | Direct | Jul 6, 2005 (5d) |
| Jul 1, 2005 | YUM | ↓ Sell10b5-1 | 33,815 | $51.62 | $1.7M | Direct | Jul 6, 2005 (5d) |
| Jul 1, 2005 | YUM | ↓ Sell10b5-1 | 9,000 | $51.81 | $466K | By Daughter | Jul 6, 2005 (5d) |
| Jun 1, 2005 | YUM | ↓ Sell10b5-1 | 43,065 | $51.28 | $2.2M | Direct | Jun 2, 2005 (1d) |
| Jun 1, 2005 | YUM | ↓ Sell10b5-1 | 31,935 | $51.41 | $1.6M | Direct | Jun 2, 2005 (1d) |
| Jun 1, 2005 | YUM | ↓ Sell10b5-1 | 9,000 | $54.34 | $489K | By Daughter | Jun 1, 2005 (0d) |
| May 2, 2005 | YUM | ↓ Sell10b5-1 | 60,761 | $46.94 | $2.9M | Direct | May 4, 2005 (2d) |
| May 2, 2005 | YUM | ↓ Sell10b5-1 | 14,239 | $47.12 | $671K | Direct | May 4, 2005 (2d) |
Each row is one filing's trades in one stock, summed. Shares and prices are as filed, before any later stock split.
Other VSNT insiders
Open-market trades in the last 12 months
About David C Novak's insider trades
David C Novak is a director at Versant Media Group (VSNT). Since May 2, 2005, David has reported 5 open-market purchases worth $11.0M and 40 sales worth $342.0M on SEC Form 4. In the last 12 months: 1 buy ($5.3M).
33 sales (32% of the value sold) were made under a Rule 10b5-1 trading plan, which is set up months in advance and runs on a schedule, so they say little about how the insider sees the stock today.
Their filings also include grants and awards (98 filings), option exercises (40 filings), shares withheld for taxes (33 filings), other transactions (9 filings). These aren't open-market trades and aren't counted above.
How to read insider trades
Officers, directors and owners of more than 10% of a company must report trades in its stock on SEC Form 4, usually within two business days. Purchases with their own money are the stronger signal: insiders sell for many reasons (taxes, diversification, a house), but buy for one. See every VSNT insider trade, the latest insider trades across the market, or cluster buys, when several insiders buy the same stock within days.