Carla Vernon insider trades: Honest (HNST) stock buys and sales
Trades on the price chart
Daily close, with an arrow on each day they bought or sold
Companies
Where Carla reports to the SEC
Open-market buys and sales
14 trades reported on SEC Form 4, newest first
| Date | Stock | Type | Shares | Price | Value | Holding | Reported |
|---|---|---|---|---|---|---|---|
| Aug 20, 2026 | HNST | ↓ Sell | 117,893 | $4.99 | $588K | Direct | Aug 24, 2026 (4d) |
| May 20, 2026 | HNST | ↓ Sell | 119,389 | $3.14 | $375K | Direct | May 22, 2026 (2d) |
| Mar 5, 2026 | HNST | ↓ Sell | 129,041 | $2.85 | $368K | Direct | May 21, 2026 (77d) |
| Mar 5, 2026 | HNST | ↓ Sell | 129,335 | $2.85 | $369K | Direct | Mar 9, 2026 (4d) |
| Nov 20, 2025 | HNST | ↓ Sell | 97,505 | $2.60 | $254K | Direct | Nov 21, 2025 (1d) |
| Aug 20, 2025 | HNST | ↓ Sell | 99,328 | $3.65 | $363K | Direct | Aug 21, 2025 (1d) |
| May 21, 2025 | HNST | ↓ Sell | 98,950 | $5.32 | $526K | Direct | May 23, 2025 (2d) |
| Mar 7, 2025 | HNST | ↓ Sell | 193,078 | $4.91 | $948K | Direct | Mar 10, 2025 (3d) |
| Nov 20, 2024 | HNST | ↓ Sell | 65,176 | $7.10 | $463K | Direct | Nov 20, 2024 (0d) |
| Aug 21, 2024 | HNST | ↓ Sell | 52,751 | $4.28 | $226K | Direct | Aug 22, 2024 (1d) |
| May 21, 2024 | HNST | ↓ Sell | 43,317 | $2.77 | $120K | Direct | May 22, 2024 (1d) |
| Mar 18, 2024 | HNST | ↓ Sell | 209,160 | $4.16 | $870K | Direct | Mar 20, 2024 (2d) |
| Sep 15, 2023 | HNST | ↑ Buy | 50,000 | $1.21 | $61K | Direct | Sep 15, 2023 (0d) |
| May 23, 2023 | HNST | ↑ Buy | 50,000 | $1.68 | $84K | Direct | May 25, 2023 (2d) |
Each row is one filing's trades in one stock, summed. Shares and prices are as filed, before any later stock split.
Other HNST insiders
Open-market trades in the last 12 months
About Carla Vernon's insider trades
Carla Vernon is Chief Executive Officer at Honest (HNST). Since May 23, 2023, Carla has reported 2 open-market purchases worth $145K and 12 sales worth $5.5M on SEC Form 4. In the last 12 months: 5 sales ($2.0M).
Their filings also include grants and awards (7 filings). These aren't open-market trades and aren't counted above.
How to read insider trades
Officers, directors and owners of more than 10% of a company must report trades in its stock on SEC Form 4, usually within two business days. Purchases with their own money are the stronger signal: insiders sell for many reasons (taxes, diversification, a house), but buy for one. See every HNST insider trade, the latest insider trades across the market, or cluster buys, when several insiders buy the same stock within days.